For each and everyone of us, there are events not to be missed.
For us, SPOGA was one of these! More than 300 exhibitors, 2 days of events and most importantly: a contest to name the 2 best equestrian innovations of 2023. Harrow Bot was shortlisted in the top 30 and is now competing towards the first place of the podium. Read more here below! 
SPOGA: leading equestrian B2B fair & innovation hub
Spoga Horse is one of, if not the biggest B2B fair in the equestrian sector.
Every year in Cologne most of the equestrian world gathers to discover, select and order their equipment for the next season. International exhibitors are present with their full product & service lines for horses, riders and equestrian facilities.
Strong of its affluence and notoriety, Spoga Horse is also organising a contest every year. This contest aims at electing the best innovations of the equestrian sector. Before the actual Spoga event, a selection is organised to shortlist 30 candidates as top 30 innovations.
These will have the chance to be showcased during Spoga event in the main alley.
During the event will also be elected the 2 best innovations which will then be provided with an exclusive support from Spoga for a period of 1 year.
Harrow Bot, shortlisted in the top 30
We made it!
After several weeks of preparation and patience, we finally got the news: Harrow Bot has got itself a seat within the top 30.
A jury has deliberated and given some scores per category. Here is the breakdown per category:
- Mini pitch for the product: 82%
- Innovation, strategy & approach: 81%
- Sustainability: 65%
- Differentiation to other products: 82%
- Quality & functionality: 77%
- Design: 75%
- Overall concept: 81,5%
We are already very satisfied with our results. This being said, we are pretty sure we can raise up some of these scores based on a live demo. So far, the jury has only seen a video and a short description.
To be continued ....